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Confused about how to recover your site from penguin??? It’s very difficult to make a safer side for you while the Google calls for new updates. Penguin is actually an algorithm, which checks certain scores: that is used to rank your website across search engines.
How does Google Penguin analyses your inbound link profile??
Google algorithm updates are completely meant for maintaining your website to different places in the SERPs. Google always selects those contents that are relevant as well as informative. A person who is searching for a particular thing within search engines for example, if he is looking for mobile applications. And if your article is very interesting as well as informative and also up to date. Then it’s sure that the person reads it, and he will surely look for more details via the link placed within your article. The link placed must redirect the person to the right destination where he gets the right information about mobile application. Google Penguin first analyses your inbound link profiles metrics. This is considered as the initial step of Google algorithm, here each anchor text is verified and checks out what deems out to be unnatural ones. So, once you are hit by Penguin it may be due to the over-optimized inbound link profile.
Three main anchor texts for a safe inbound link profile
Stuffing keywords and linking website with these keywords are outdated ones. People who follow such methods of link building have been hit by Google Penguin.
1. Naked URLs: Placing naked URLs are considered out to be the best option to be a natural link placing form. Placing such URLs are considered to be the strongest way of creating a natural inbound link profile. Here are some examples to place naked URLs to make a healthy web page.
“www. mysite.com”, “http://www.mysite.com”, “mysite.com”, “http://mysite.com”.
2. Brand Keywords: This is one another stronger way of placing safe links. Brand name of the website with latent semantic indexing makes a natural way of placing link profile. While placing
Here are some examples: My SEO Blog, then you can place links for your brand name like this ” My SEO Blog”, “MySEOBlog”, “my seo blog” or MSB etc.
3. Junk Anchors: Junk anchors or Universal anchors are list of words like: “Click here”, “Visit this website”, “Contact us”, “Here” etc are some of the most popular and natural way of anchor text.
By placing these three types of anchor text within your contents will always add an advantage, and helps you not to get “penalized”.
